Marketing Services


Huge Local Exposure:

  • A custom property website will be created  
  • A custom color property brochure will be created
  • A detailed description of the property with color photographs and a link to the website will appear in the Tahoe Sierra Multiple Listing Service
  • 500+ just listed try-fold brochures will be mailed to area residents in custom gold envelopes
  • A custom E-mail blast with photos and a link to the property website will be sent to thousands of agents (encompasses all major real estate offices in Truckee, Lake Tahoe, and Sacramento)
  • A custom E-mail blast with photos and a link to the property website will be sent to 1,000+ personal and business contacts
  • With the owners permission, an Open House for the Entire Brokerage community will be held
  • The property will be presented to local agents during the Coldwell Banker office meeting
  • With the owners permission, a For Sale sign will be placed on the property

Print Advertising:

  • An ad will be placed in your choice of The Tahoe Quarterly, SacTown Magazine, Sacramento Magazine or Home and Land Magazine
  • 500+ custom property postcards will be designed and mailed to the area
  • 200+ custom letters will be mailed to Johnson Truckee Home sphere and buyer clients


International Exposure:

  • The Coldwell Banker brand has a global reach with offices in 49 countries and territories.  There are approximately 3,000 Coldwell Banker offices worldwide.  Coldwell Banker ranks #1 nationwide by sales volume and units.  For more than 110 years, Coldwell Banker been a real estate leader with market share ranking #1 for 19 years in a row
  • With over 85,000 sales associates, the Coldwell Banker brand platforms attract visitors from 235 foreign countries in the past year, and is the #1 most influential brand on social media
  • Coldwell Banker listed properties are displayed on more than 725 websites reaching 16 million potential viewers daily


24-Hour Internet Exposure:

  • The property will be featured on the Internet on 700+ leading real estate websites  as well as (16 million potential daily views)
  • The property will be featured on the Internet on Johnson Truckee Home, Coldwell Banker and Hillary Johnson's social networks:
    • - Coldwell Banker + Johnson Truckee Homes (7.5k + friends and followers)
    • - Coldwell Banker + Johnson Truckee Homes (60k + friends and followers)
      • Special featuring on: Lake Tahoe Dream Homes and Truckee Tahoe Luxury Living
    • - Coldwell Banker + Johnson Truckee Homes (91k + friends and followers)
  • Online Advertising - Targeted Facebook, Instagram, and Google paid ads to potential local and out of area Buyers

Television & Media Opportunities:

  • Professionally spot featured on the Coldwell Banker TV show — Saturdays at 4:30pm 
  • Coldwell Banker On Location YouTube channel
  • Matterport 3D Tour
  • Virtual Tour - Professionally produced virtual tour for the Multiple Listing Services (MLS) network and syndicated websites
  • Mobile Brochure - Exlusive yard sign panel with CB Mobile Brochure technology delivered to consumer mobile phones featuring your home's unique details, photos and videos. Give it a try: Text DEMO62078 To: 35620